Paid Media Manager, Performance Marketing Agency Job at Executive Alliance, New York, NY

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  • Executive Alliance
  • New York, NY

Job Description

Paid Media Manager, Performance Marketing Agency Executive Alliance are pleased to represent our client who are a boutique integrated media and performance branding agency located in Long Island City, Queens, New York. They are seeking a Paid Media Manager to plan and drive ad campaigns for notable and reputable national and global consumer product brands in paid and owned media, digital transformations and creative programs. NOTE: This role sits four (4) days at agency HQ in Queens with one (1) day remote. Only applicants accessible to Long Island City, NY will be considered. This is NOT a remote role. Overview As a Paid Media Manager, you will work closely with our cross-functional strategists, overseeing campaigns across various channels with a strong focus on performance marketing across search (SEM), social, and programmatic. You’ll ensure the successful execution of integrated digital marketing initiatives, with hands-on involvement in both Google Ads and Meta campaigns. Your exceptional communication and people management skills will be essential in fostering strong relationships with our clients and guiding our team of strategists toward continued growth and success. Responsibilities Manage and mentor a team of one to two cross-functional digital marketing buyers or strategists. Lead the planning, execution, and optimization of SEM campaigns (Google Search, Shopping, and YouTube Ads) as well as paid social campaigns (Meta: Facebook/Instagram, TikTok, etc.) . Oversee integrated digital marketing campaigns across multiple channels (search, social, display, programmatic), ensuring performance aligns with client objectives. Proactively dive into platforms to understand the day-to-day details, driving measurable campaign success. Develop and maintain strong client relationships, ensuring business goals are met and exceeded. Collaborate with internal teams and global teammates, including North America, to align on cross-regional media strategy. Analyze SEM and cross-channel campaign performance data, providing actionable insights to improve efficiency and effectiveness. Continuously refine and improve internal processes to drive team efficiency and performance. Stay current on the latest SEM and digital marketing trends, tools, and best practices. Requirements 3+ years of hands-on experience running paid campaigns in Google Ads or/and Search ads 360, including Shopping and YouTube. Hands-on experience managing paid social campaigns (Meta/Facebook Ads Manager) . Proven track record with SEM and paid social campaign execution, optimization, and strategy. Agency experience is highly preferred. Solid background in digital marketing across multiple channels (search, social, display, programmatic). Proven experience in a managerial or supervisory role. Exceptional client relationship management, communication, and people management skills. Strong strategic and analytical thinking with excellent attention to detail. Familiarity with digital marketing tools and platforms (Google Ads, Meta Ads Manager, Google Analytics, etc.). Bachelor’s degree in marketing, communications, or a related field. Seniority level Mid-Senior level Employment type Full-time Job function Marketing Industries Advertising Services #J-18808-Ljbffr Executive Alliance

Job Tags

Full time,

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